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A new trademark

Since the beginning of the year, the trademark which identifies Bondioli & Pavesi has essentially reverted to the previous logo used.

Those who have seen the latest stands at recent trade fairs or our new brochures and website will have noticed that the three-colour symbol no longer appears as part of our company trademark.

Since the beginning of the year, the trademark which identifies Bondioli & Pavesi as a company and as a group is composed of the graphic logo which features the words BONDIOLI & PAVESI and the OMEGA SYMBOL, incorporating b and p in a graphic image.
The trademark has essentially reverted to the previous logo used, which existed before the three-colour image was introduced.

 

But why was the decision made to change the trademark?
Simply because the motivation which originally drove us to introduce the three colours no longer exists. In 1990, our company was in the midst of a major process of diversification, which has enabled us to achieve the results we see today. In order to explain this profound transformation to our customers, we decided to use a colour to represent each type of product: yellow for drive shafts, red for gearboxes, and blue for hydraulic components. Today, things have changed: we also produce electronics, the shafts have become black, the red and the blue in the products have been changed, and above all, today we are known as producers of a comprehensive range of components for gearboxes and power control.

 

As such, we no longer need the three-colour symbol, and for this reason we are saying goodbye to it, with the honour and respect it deserves for having served us so well over the last 26 years.

16 May 2017

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